How to Perform A/B Testing with Google Optimize
Jamie Murphy shows how to use Google Optimize to make data-driven design decisions by experimenting with variations, to see which converts better.
Tag: ux-analytics-tools
Optimizely A/B Testing Tools: Knowing Which is Right for You
Jamie Murphy summarizes the tools offered by Optimizely, identifying suitable scenarios for when they could be used.
Optimizing Bounce Rates with FullStory’s Session Replay Tool
Justin Owings looks at how a bounce rate can be used as a way to identify opportunities for search engine, app copy, landing page, and UX optimization.
Improving Your Website’s UX with Analytics and Hotjar
David Attard shows how Hotjar can be used to identify weaknesses in your UX, and how it can also help to boost the prospects of your MVP.
How to Analyze Heatmaps and Create A/B Tests with Crazy Egg
Ash Ome introduces Crazy Egg, showing why its heatmap and A/B testing tools makes it so useful for spotting and fixing website UX problems.
5 A/B Testing Tools for Making Data-driven Design Decisions
Jamie Murphy introduces five A/B testing tools for maximizing website conversions, explaining how each works so you can choose one for you or your team.
7 Analytics Tools for Optimizing UX
Jon MacDonald introduces 7 tools for optimizing UX, from website usage analytics to heatmap analytics, real-time analytics and advanced customer analytics.
How Do You Measure the Success (or Failure) of Your UX Design?
We all know what an experience is – but how do you measure one? Google's 'HEART Framework' breaks down ux design into easier to understand components.
Better Responsive Website Testing in Google Chrome
Matthew Setter shows us how to make responsive website testing a breeze with two Chrome-based tools.