Justin is a creator, lifter, ATL Xoogler, dad, optimist — and is always anxious to understand. He writes for FullStory and built BirthdayShoes.com.
Optimizing Bounce Rates with FullStory’s Session Replay Tool
Justin Owings looks at how a bounce rate can be used as a way to identify opportunities for search engine, app copy, landing page, and UX optimization.
Analytics Bliss: Quantitative Data with Qualitative Research
Quantitative analytics help identify the biggest opportunities and problems, but fall short on actionable insights—where Qualitative research thrives.