Marketing — SitePoint

How to Write a Good Response to a Client/Customer Complaint

Customers with resolved complaints are more likely to become repeat customers than those who don't complain at all. Here's how to respond to a customer complaint.

Google’s Interstitial Ad Penalty and Its Effect on Mobile Marketers

The Conversion Rate Optimization Cheat Sheet for Developers

Joshua Bretag shows developers what they need to know about conversion rate optimization to help their startup grow faster.

10 Tips for Generating Business Leads with Free Webinars

Abhishek Talreja shows you how to start using free webinars to build not only business leads, but your credibility in your niche's community.

Open Source Email Marketing with phpList

Email marketing has been exploding in popularity. You might have heard of the likes of MailChimp and Emma advertising the use of their services to send a whole bunch of messages for prospects and profit.

5 Ways to Drive More Traffic to Your Site with Content Promotion

Akshay Sachdeva teaches you to get more out of your content marketing efforts with five content promotion methods.

How Your Company Can Benefit from Contributing to Open Source

Joshua Kraus explores five ways that companies benefit from contributing to open source.

How Asking Visitors One Simple Question Boosted My Conversion Rate by 27%

Alex Hollis explains how he used customer feedback to identify sales obstacles and rapidly increase his product's conversion rate.

Bringing SEO In-House – An Agency’s Perspective

How to Improve User Experience with Customer Journey Optimization

Top growth hacker Ehsan Jahandarpour shows you how to improve your user experience and increase conversions with customer journey optimization.

How eCommerce Pros Can Reduce Checkout Abandonment Rates

Are you having trouble fixing high eCommerce checkout abandonment rates? James Spittal shares several ways to make sure customers get over the finish line.

4 Great Ways to Get Actionable Customer Feedback

Amanda Wilks looks at four ways companies have tweaked customer feedback mechanisms to get more detailed, actionable information.

Landing Page Design: 15 Tips for High Conversions

Abhishek Talreja shares 15 tips that will help you turn a landing page design with weak performance into a high converter.

6 Things to Know Before Launching Mobile Apps on the App Store

Keith Shields shares six crucial things many developers miss when launching mobile apps on the app stores.

25 Tips for Building Your Brand on Instagram

Brands on Instagram have higher user engagement than on any other social network. Abhishek Talreja explains how to make the most of it.

A/B Testing: Here’s How You Could Be Doing It Wrong

A/B testing is a highly useful tool, but many entrepreneurs are using it incorrectly. James Spittal explains common A/B testing pitfalls.