Georgina Laidlaw
Georgina has more than fifteen years' experience writing and editing for web, print and voice. With a background in marketing and a passion for words, the time Georgina spent with companies like Sausage Software and sitepoint.com cemented her lasting interest in the media, persuasion, and communications culture.
Georgina Laidlaw's articles
Content Research: The Power of User Interviews
Georgina Laidlaw
Content Research (or How to Tell If Your Content is Broken)
Georgina Laidlaw
6 Common Questions About Writing for the Web, Answered
Georgina Laidlaw
How to Write (Better) Release Notes in 7 Steps
Georgina Laidlaw
Bring Your Help Docs into Your UX Design
Georgina Laidlaw
A 6-Step Plan for Creating Genuinely Useful Product Support Pages
Georgina Laidlaw
UX Challenge: How to Make More Readable Lists
Georgina Laidlaw
Does Bad Grammar Make Bad UX?
Georgina Laidlaw
5 Steps to More Scannable Lists
Georgina Laidlaw
Make a Good Video Script Great in 5 Steps
Georgina Laidlaw
Link Text: Best Practices for Desktop and Mobile
Georgina Laidlaw
Make Your Text Content Mobile-Friendly
Georgina Laidlaw
5 Common Punctuation Problems to Avoid
Georgina Laidlaw
Why Consistent Language Matters
Georgina Laidlaw
10 Interface Typos You Don’t Even Know You’re Making
Georgina Laidlaw
Using Short Form Words Online: a Primer
Georgina Laidlaw
Making Demands: When to Say Please in Instructions and CTAs
Georgina Laidlaw
How to Use As Featured In Block to Impress the Right People
Georgina Laidlaw
Test Your Web Copy: the Why, When and How
Georgina Laidlaw
Tell Your Story with a Brand Vocabulary
Georgina Laidlaw
Project Scope Reduced? Make Sure You Still Get Paid
Georgina Laidlaw
5 Fast Tips for a Better Brief
Georgina Laidlaw
How to Get Paid
Georgina Laidlaw
Task Swapping: a Key to Freelance Productivity?
Georgina Laidlaw
Respond to Invoice Queries Without the Panic
Georgina Laidlaw
Getting Paid … for Your Proposal?!
Georgina Laidlaw
How a Good Self-description Can Help Your Business
Georgina Laidlaw
Choose the Best Invoice Payment Timeframe
Georgina Laidlaw
Three Ways to Turn Free Work into Paid Projects
Georgina Laidlaw
Five Steps to a Clearer Career Focus
Georgina Laidlaw
How to Prepare a Job-winning Folio
Georgina Laidlaw
Five Tips for Freelancing with Friends
Georgina Laidlaw
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