Jon MacDonald explains why A/B testing often fails, and walks through a real-life case study where A/B testing was used to boost conversions exponentially.
Tag: Conversion rate optimization
Boosting Website Conversions Exponentially with A/B Testing
How to Boost App Downloads by A/B Testing Icons
Roman Rudnik shows us how to boost app store downloads by A/B testing multiple icon designs in this step-by-step walkthrough.
4 Lead Nurturing Strategies for Better Conversion Rate Optimization
Parth Misra looks at lead nurturing as a strategy for improving conversion rates, including personalization, follow-up and lead scoring.
The Conversion Rate Optimization Cheat Sheet for Developers
Joshua Bretag shows developers what they need to know about conversion rate optimization to help their startup grow faster.
How to Improve User Experience with Customer Journey Optimization
Top growth hacker Ehsan Jahandarpour shows you how to improve your user experience and increase conversions with customer journey optimization.