Tag: user research

Mark Seabridge provides an overview of the fundamentals for each of the most commonly used user research methods.

Luke Hay explains the analytics-first methodology and how to conduct user research by using the tools provided by Google Analytics.

There’s a lot of data available in your analytics package that will help build up your knowledge of who’s visiting your website.

In this section, we’re going to run through 10 concepts. These form the basic building blocks of effective user research design.

Designers can look at Analytics as tools for marketers and SEO people. Luke shows us how design is about understanding, and understanding is about data.