![Ofer Yourvexel](https://uploads.sitepoint.com/wp-content/uploads/2014/04/1398734638Ofer-96x96.jpg)
Ofer Yourvexel is CEO of WRNTY, a provider of mobile sales apps for catalog and order taking. His management experience spans the global high-tech and retail sectors.
Ofer's article
4 Ways to Improve Your App UX
It's easy to get developers excited about developing features to your app, but does it help your users? Ofer gives you a plan to improve your app UX.