Infographic: The Client's Guide to Creating a Website

Today, a website is the first place potential customers and partners come to when they want to know more about your business. It’s your primary interface with the online world and perhaps your best salesman. Just like with any other business asset, you need to do the due-diligence and make sure your website provides a worthwhile return on your investment. Before you go looking for a web studio or developer to create your site, it helps to understand what goes into actually creating a website. This infographic gives an overview of the web development process so that you can make a more informed decision about the web studio or developer to choose, and later on, engage better with them. For a more detailed break down of the website creation process, check out this article

An infographic detailing how a website is built, aimed at clients

Did we miss anything? Has this infographic helped you understand how websites are built? Have you passed this on to your non-web developer friends or clients?

Frequently Asked Questions about Creating Infographics for Websites

What are the key elements to consider when creating an infographic for a website?

When creating an infographic, it’s crucial to consider the target audience, the message you want to convey, and the data you’ll use. Start by researching your topic thoroughly and gathering relevant data. Then, decide on a clear, concise message that your infographic will communicate. The design should be visually appealing and easy to understand, with a logical flow of information. Use colors, fonts, and graphics that align with your brand and the subject matter. Finally, make sure your infographic is optimized for SEO to increase its visibility online.

How can I make my infographic interactive?

Interactive infographics engage users by allowing them to interact with the data. You can make your infographic interactive by using software like Piktochart, Canva, or Visme. These tools offer features like clickable elements, hover effects, and animations. You can also include interactive elements like quizzes, surveys, or embedded videos.

How can I optimize my infographic for SEO?

To optimize your infographic for SEO, start by doing keyword research. Include your target keywords in the infographic’s title, description, and alt text. Also, make sure your infographic is easily shareable on social media, as this can increase its visibility and generate backlinks to your site. Additionally, consider creating a blog post or article around your infographic to provide more context and text for search engines to crawl.

What are the best tools for creating infographics?

There are several great tools for creating infographics, including Piktochart, Canva, Venngage, Infogram, and Visme. These tools offer a variety of templates, design elements, and customization options. They also allow you to easily export your infographic in various formats for web and print use.

How can I effectively use infographics on my website?

Infographics can be used on your website in various ways. They can be included in blog posts to illustrate key points, used as standalone content pieces, or incorporated into product pages to explain features or benefits. Infographics can also be used in email marketing campaigns or shared on social media to drive traffic to your site.

How can I ensure my infographic is accessible to all users?

To ensure your infographic is accessible, use alt text for images, use high-contrast colors for text and background, and ensure the text size is large enough to read. Also, provide a text-based version of the information for those who can’t view the infographic.

How can I measure the success of my infographic?

You can measure the success of your infographic by tracking metrics like page views, social shares, backlinks, and conversions. Tools like Google Analytics can provide detailed insights into how users are interacting with your infographic.

How can I promote my infographic?

Promote your infographic by sharing it on social media, including it in email newsletters, and reaching out to bloggers or influencers in your industry who might be interested in sharing it. You can also submit your infographic to directories or infographic sharing sites to increase its visibility.

How long should my infographic be?

The length of your infographic will depend on the complexity of your topic and the amount of data you have. However, it’s important to keep your infographic concise and focused. Too much information can overwhelm the viewer and detract from your main message.

Can I use copyrighted images in my infographic?

It’s important to respect copyright laws when creating your infographic. Always use images that you have permission to use, or use royalty-free images from reputable sources. If you’re unsure about an image’s copyright status, it’s best to err on the side of caution and not use it.