Jeanne S. Jennings
Jeanne S. Jennings is a leading authority and freelance consultant on email marketing. In addition to consulting, Jeanne is a regular columnist on email marketing for ClickZ. She also publishes The Jennings Report, a free email newsletter containing market research, articles, and other resources for email marketing professionals. She is author of SitePoint's The Email Marketing Kit.
Jeanne S. Jennings's article
Email Marketing Strategy: Shortcuts to Success
Develop a complete email marketing strategy from scratch.