What to charge for advertising?

Marketing
1

I run a pretty small content site about a hobby, this is in a relatively high cost accessories niche. Product prices in this niche range from 200 - 1500 USD.

The site has the number one spot in google for a lot of relevant keywords, ranking higher than the actual shops selling these products.

I was contacted by someone who operates such a shop asking if he could advertise on my site. I have no idea what I can charge. I could provide details about how many visitors / pageloads I get but then he does not know that and perhaps doesn’t need to?

I realize this is probably very hard to answer but … what could I charge for a 125 x 125 ad block on all 15 pages of my site?

2

[FONT=“Verdana”][SIZE=“2”]For first ask how much he ready to pay. And it depends of cours from traffic voume on your site.

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3

I would ask him first how much he would be willing to pay.

4

Firstly you can decide how much do you spend on advertising. Then you we will go further step.

5

Try and find out what some of your competitors charge roughly, that may give you a bit of guidance.