Why google ranking up down?

Few days ago, my page rank on google on 2nd page for a keyword. But now from some days it rank into 3rd page.
can any one help me, why this was happend…

There are many reason why ranking is going down. It might be your use keyword is not popular in search result now and you need newer term. However, seo is not all about ranking only though ranking is important too.

As ridgley said, many reasons lead to the rank down. Perhaps it is the Google dances, or you have made some low quality external links for it? Anyway, suggest you to read some related articles. Here is my recommendation, http://www.forbes.com/sites/joshsteimle/2015/01/14/10-reasons-your-seo-rankings-dropped-and-what-to-do-about-it/.

There will always be some changes in terms of the keywords, so you better need to check it from time to time. but Twelve is write you can check that content it will surely give you an idea on what happens to your ranking.

google page rank will change , because some reasons ,ie,if you dont update your blog regularly.
not using keywords in content
social media sharings and likes
analysing your competeter backlinks.

All the Best

There are many reason why ranking is going down you did Not Prepare a detailed link building plan you not Proper Get back-links from pages with various Google Page Rank Never give up before you complete your link building plan

Building links - as opposed to earning links by having a high quality site - may well be one of the activities which causes your site to drop in rankings, if Google judges you to have violated their guidelines.

But search results do vary - that’s the nature of them. They can vary from day to day, from location to location, from one computer to another. There are many factors which influence your ranking, not all of thhem under your control. If one of your competitors makes improvements in their site, and rises above you in the rankings, this will, of course, cause your site to be pushed further down.

My advice would be to concentrate on the site, and do everything you can to ensure it’s a well-structured, quality site with unique content. At the end of the day, that’s what counts. Don’t try “quick fix” solutions to improve your ranking; they may work in the short term, but then you will see your site drop again.

The article @Twelve_Edin linked to in post #3 contains some good advice and is worth a read.

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