What are some good ways to promote my website on a low budget?

Hello,

I’ve been having this e-shop, for about 6 months now and the sales aren’t going well. Unfortunately, I don’t have the finances to invest in google or facebook ads. Any idea how can I promote my website?

Also, any improvements ideas are more than welcome.

Thanks

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Focus more on SEO, influencer marketing, create useful product descriptions, offer discounts to existing customers and also improve UI of store
I hope these will help you to uplift conversions and improve organic traffic

Perhaps you can join forums where potential customers visit and answer their questions. Put your shop in your profile so when they look at your helpful answers they will click through to your profile and learn of your shop. Never make a post that mentions your shop. That will be a no-no.

Try link exchange. Get a list of good blogsites that has relevant to your site and offer link exhange.

Please read Google’s guidelines on link schemes before trying that. In particular (my bold):

The following are examples of link schemes which can negatively impact a site’s ranking in search results:

  • Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link
  • Excessive link exchanges (“Link to me and I’ll link to you”) or partner pages exclusively for the sake of cross-linking