To adsense or not to adsense?

Marketing
1

Hey guys,

I’ve been poking around the forums for an hour or so, trying to figure out what I should be doing for ads on my site but I seem to just be running around in circles. Any help would be appreciated.

I launched trampt.com two months ago. It’s a very niche site around art toys, art prints & original art. A more advance wiki or sorts with lots of stuff coming down the road. When we launched I made some quick ads for artists/manufacturers that helped us test a lot during our Beta, and we are serving them through Doubleclick for Publishers. Now we are getting a lot of interest from people wanting to buy ads but we’re not sure of the best way to serve them, or honestly what to charge.

What I was hoping to do was have up to 20-30 spots that would rotate on our single ad unit in the top right corner of the site, and change x fee for 30 days. If we didn’t fill that 30 then I would like to include specific affiliate ads that are targeted to my visitors.

Right now we’re getting about a 2-3% click thru on our ads with about 100k pageviews and 8k+ unique visitors a month and the average time on the site is over 6 minutes. I expect that number to jump exponentially once we launch conversations next month so users can start talking to each other.

If anyone can give me some ideas on what to do or at least point me in the right direction of articles, books to read I will be more than happy to do that. I just know how to design and build sites, not sure how to runs ads on them. :slight_smile:

Thanks in advance for any help.

2

I think Adsense is one of many ways to go. There are many advertisement networks out there. But many of them require more visitors than that. I would give Adsense a good shot, and once you start getting decent money coming in, look for ways to start optimizing with other networks, or even sell ads direct at a monthly fee…

3

Adsense is still the most popular advertising products. You can insert the ads at top right of your website. Adsense allows about 3 ads per column normally. Search Google Webmaster Central Blog to know more about the products of Google.

4

I don’t think it would hurt. I am using adsense throughout my network. It works well on some sites and horribly on others. You can test ad formats and placements and see which work and if it actually works. If not, you haven’t lost anything anyway …

5

Vote for Adsense

6

Stick with adsense, you can also add infolinks or kontera for in text ads, and finally try to find some related affiliate programs and you’ll have monetize your traffic very well.