I run an entertainment website <snip> that averages 372,000 visitors per month (for the past 12 months). About 18% of the website traffic is from the US, 60% from Asia (primarily South East Asia), and the rest are from around the world like UK, Australia, and some others. (About 60% are search traffic, the rest are from facebook, twitter, other websites, and direct traffic).
I don’t think I can reveal the exact amount of money I make with the ads due to the TOS, so I’ll put it like this, I make less than $500. I ran some affiliate ads from Yesasia since they pretty much cater to all countries around the globe and they sell related items to my website, but the CTR and conversion rate is horrendous for my website.
Can anyone make some suggestions on how I can improve the earnings for my website? For example, do you think I should change the ad placement? Maybe change the theme to something more complex. I tried premium themes from several design houses, but they proved to be very resource hungry and they didn’t even look that great.
One last thing, the CTR and the CPC for entertainment websites are pretty bad and my website is no different. Thanks for your help.
Wow, only $500. If your target is niched in any way and you can find a JV partner you can rapidly increase that. But it takes some skills. Good luck anyway.
Is it a community or a information site? If it’s a community, you can sell premium memberships with exclusive boards and cool badges. If it’s an information site, wouldn’t Google Adsense do good?
I apologize for posting in the wrong section of the forum. I thought this section would be more suitable at the time, but now that you mention it, I guess it does fit better for ‘Reviews & Critiques forum’. Can you move it to the correct forum? Thanks.
You can still get helpful suggestions and ideas here - just not a site review.