Thanks Ted, I appreciate your feedback. I’ve seen sooo many local businesses use an individual profile, and become ’ friends’ with their clients, here in France, that I was starting to think I was the anal one about insiting on creating a page!
For Events, it is in fact simpler for them to invite what are in the end almost " friends " in the case of a local biz.
For the other functionalities, I’m not sure what the big disadvantage would be of using the individual profile, as long as they hide their friends list and not think they can go above 5 000…