Google loves me, Bing hates me

Marketing
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My website http://www.bedandbreakfastinworcestershire.info/ does well on Google (abt position 3 for ‘bed and breakfast in worcestershire’), but is nowhere on Bing/Yahoo.

I use both Google and Bing webmaster tools and neither report any serious problems. Only SEO suggestion I get on bing is that my page description is too long.

Bing tells me I’m mobile friendly, my data schemas are good and it has my sitemap, but still refuses to include me in search results.

I have read that the big differences are

  • Bing relies more on exact keywords, google is better at synonyms and context
  • Bing gives more credit for longevity, google not so fussed
  • Bing REALLY likes inbound links, google likes them but not as much

We have plenty of ‘bed and breakfast in worcestershire’ phrases in there.
The site has been around since beginning of 2013, rewritten as responsive Sep 2015.
We have just about 0 inbound links. Do you think that’s what is putting Bing off?

Have a similar site, http://www.bedandbreakfastinherefordshire.info/ (not yet rwd), position 1 for all main search terms in Google, but the same problem with Bing.

Would love some advice please.

1 Like
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There is nothing obvious that jumps out, only the strange choice if your <h1> which is the search results. Shouldn’t the text “Bed and Breakfast in Worcestershire” be the h1?
I’m not sure about the page title “Bed and Breakfast in Worcestershire - comprehensive listing of b&b in Worcestershire” seems a but ‘stuffy’ to me, not sure if Bing picks up on that.

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Thanks for the reply.

The choice of the h1 was so that the text changes when you search by area or town - eg - http://www.bedandbreakfastinworcestershire.info/town/Kidderminster , h1 becomes 45 B&Bs within 10 miles of Kidderminster, Worcestershire.

I agree the ‘comprehensive’ bit is a little stuffy, but I have a partner who likes it… And, a lot of b&b visitors are a little older than the average web user.
And surely Bing can’t have a ‘stuffy’ filter??

4

By “Stuffy” I mean Keyword Stuffing, that is over cooking the seo. I maybe didn’t make that clear. :smile:
By all means say “Bed and Breakfast in Worcestershire” in the title, but don’t say it twice in the title.

5

Oh I see! - makes more sense now!

But I don’t say it twice in the h1 do I?

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No it was just the title in the head on the homepage. It just seemed to repeat to me, which may be picked up as stuffing.

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