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Georgina Laidlaw

Georgina Laidlaw

Georgina Laidlaw

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Should you tell your network about every freelance job you do? How can you choose which jobs to leave out of your folio? Georgina's five tips will help you decide.Read More
 
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People like to give dramatic advice to build a freelance business. But as Georgina has found, there are more natural ways to evolve your business's growth. Read More
 
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Many of Georgina's clients can't or won't use Google Docs. The solution? oneDrum, the peer-to-peer collaboration tool based on Microsoft Office.Read More
 
 
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Great news! You don't need to "sell" to make freelancing work. Georgina suggests an alternative to "selling" that involves, well, just being friends. Read More
 
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Feelancing is either a feast or a famine. Right? Wrong. Although this is a common belief, it's not that hard to break out of the feast-or-famine cycle. Georgina shows how.Read More
 
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How did you get into freelancing? And what does it mean to you now? Simple questions, but as Georgina explains, the answers can define how well you work freelance.Read More
 
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Have you been productive today? What's your secret? Georgina takes a look at productivity rhythms, and how they can affect your work week.Read More
 
 
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Many freelancers can't say "no" to clients. Do you? Georgina explains why -- and when -- you should.Read More
 
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Help clients capitalize on the work you do for them by adding value to the project—without adding dollars to the bill. Georgina shows you how.Read More
 
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Forget old-fashioned market research. Georgina explains an approach to experiential market research that helps you get inside the heads of prospects, peers, and clients.Read More
 
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Sounds easy, right? Well, getting paid can feel like pulling teeth sometimes. Georgina explains the basics -- the essentials -- of getting paid on time, every time.Read More
 
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Short-term contracts can be a boon for freelancers. But if you land a full-time contract, how will you handle your other clients? Georgina shares her tips for balancing both. Read More
 
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In hindsight, it's easy to pick client advocates. But if you can identify potential advocates, you can actively nurture that potential to boost referrals for your work. Georgina explains. Read More
 
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They say coworking's a great way to beat the freelancing blues. But is it *really* productive? Or just fun? Georgina investigates ... all in the name of research, of course!Read More