Senior Architect - Marketing Mix Modeling

Senior Architect – Marketing Mix Modeling My client is a global leader committed to driving innovation and digital transformation across their business units. Their mission is to harness the power of data, digital platforms, and advanced analytics to accelerate growth and enhance their competitive edge. You will be overseeing the delivery of digital, data, and measurement capabilities that are essential to the success of our sales, marketing, and growth functions. The ideal candidate will have extensive experience in data science, big data, and a deep understanding of Marketing Mix Modeling, which is a key component of the digital growth portfolio. Key Requirements: Extensive experience in solution architecture, digital growth, data science, and big data, particularly in a global context. A deep understanding of Marketing Mix Modeling, including its design, implementation, and optimisation as part of broader digital growth initiatives. Strong proficiency in data engineering, cloud platforms, and digital product development. Ability to lead cross-functional teams and collaborate with global business and digital leaders. A forward-thinking approach to digital transformation, with the ability to translate business goals into technical solutions. Why Join? Play a key role in shaping the digital future of a leading global organisation. Work with cutting-edge technology and a team of forward-thinking professionals. Opportunities for professional development and career advancement in a dynamic and innovative company.