What are your biggest Google Analytics pains?

I’ve recently learned how to access Google Analytics (GA) data using PHP and I am excited about the opportunities this offers. No longer you are limited by the capabilities of GA and it’s user interface. Having the chance I want to build something useful. Therefore…

What is your biggest pain or missing feature in Google Analytics?
And how do you think it can be fixed?

This topic was automatically closed 91 days after the last reply. New replies are no longer allowed.