How do I solve website page title error?

Marketing
1

I have a website dermaclinix.in. This site made with WordPress. When I checked the page source, then page title looking fine (Best Hair Transplant Clinic in Delhi | Hair Transplant in Delhi), but when I search my website on Google, then the page title is very different Google change pipe to colon and replace second keyword into first and first into second (Hair Transplant in Delhi: Best Hair Transplant Clinic in Delhi). I also checked my website on Bing then it is showing the same as putted in the page title. These entire things happened only to the home page. May be that’s the reason my website ranking is falling down. How to solve this error?

Google Search Results(Here you can see the actual problem).

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2

It looks like you are using keywords/phrases in the title. Personally I would just go with “Best Hair Transplant Clinic in Delhi” although that is not really a page title.

3

Google may decide to generate its own title for your page and ther is very little you can do about it.

Google’s generation of page titles and descriptions (or “snippets”) is completely automated and takes into account both the content of a page as well as references to it that appear on the web. The goal of the snippet and title is to best represent and describe each result and explain how it relates to the user’s query.

Your best option would be to follow Google’s guidelines for writing good titles, and hopefully your title will then be used, rather than one generated by Google.

1 Like
4

Completely agree with you, but my all competitor are using same strategy and it’s working and some of them using EMD as well.

5

Hi, I also read this article but do you think the title is completely opposite. May be you need to check the snapshot as well.

6

I think here showing your old title. Fetch your site in google webmaster and check after one or 2 days.

7

At a guess, Google is putting the facts first (“hair transplant in Delhi”) as being the more important information, then the advertising/opinion (“best …”) second.

But as I said, your best option would be to follow the guidelines in the link I provided above.

Avoid keyword stuffing. It’s sometimes helpful to have a few descriptive terms in the title, but there’s no reason to have the same words or phrases appear multiple times. A title like “Foobar, foo bar, foobars, foo bars” doesn’t help the user, and this kind of keyword stuffing can make your results look spammy to Google and to users.

8

No way. This is not first time and google crawled my website on daily basis. I always checked my webmaster as well.

9

TechnoBear. This is not first time I am facing this problem I think I was facing this problem over a week. Best Hair Transplant Clinic in Delhi | Hair Transplant in Delhi this is my currently title, previously I am using Hair Transplant in Delhi | Best Hair Transplant Clinic in Delhi, whenever i changed my title google also changed this title oppositely. The biggest problem is when I searched my full title on google, then google can’t showing my website.

10

Why do you need such a repetitive title anyway?
Surely just “Best Hair Transplant Clinic in Delhi” is sufficient, you have already used the words “Hair Transplant in Delhi” so it makes no sense to say it again.

2 Likes
11

Why is that a problem? How many customers or potential customers are going to search using the exact wording of your page title?

  1. Google will create its own page title to display in results if for some reason it finds yours unsuitable.

  2. The best way to get Google to show the title you create is to create that title in accordance with Google’s recommendations.

I’m not sure what else there is to say about it.

2 Likes
12

@TechnoBear Complete agree with you.

13

Hey Techno hang on a sec. Firstly this is very high traffic website and second thing how can google find your website for an example you have a website which title is abc - brand the abc is a very high competion keyword and google reverse your website title, now your website title is brand - abc. Now tell me how can google find you. and when you searched you website you found your website on 4 or 5th page. Second scenario your website title is abc - brand and google take at it is so tell me now google priority.

14

Firstly my website title is Best Hair Transplant Clinic in Delhi - DermaClinix and i know the seo rules very well and i know my currently title is stuffed what you are doing when your website which is at 1st page falling the main keyword you did on page right cause when your on page is ok then you proceed to next step off page.

15

I’m sorry, but I really have no idea what your point is here.

How Google presents your site in search results has nothing to do with the amount of traffic that site receives, so that’s just a red herring.

I don’t understand what you mean by “how can Google find your site”. Do you mean “how can your site be found in Google”?

Your comment about branding also seems irrelevant, given that the title you are quoting here does not contain your brand name.

Given the number of sites with page titles claiming to be the “Best Hair Transplant Clinic in Delhi”, I’d have thought you’d do better to find something more original and descriptive than that.

1 Like
16

Wow. I have a query and last question for you ok. Think you have a website and the page title is “abc - brand” abc is a high priority keyword, but google showing your page title opposite like: “brand - abc”. How google treat your website?

Second scenario - The title “abc - brand” google take as it is no change by the google. Now the question is how google treat your website.

17

Google returns those search results which it thinks most closely match the search term used. To determine this, it looks primarily at the page content. It then displays those results in a way to best portray that content. If the title and meta description are considered suitable, they will be shown; otherwise, Google will create its own. It will not make any difference to the position in which that site appears in the search results.

Does that answer your question?

18

Yes, you are good but you don’t think the keyword is high priority keyword. You rank must be down on serp and your competitor climb on serp.

19

Maybe this will help you to understand how search works:

1 Like
20

I saw this video, when I started my seo career. I know you are right and you are very experienced as well. But put your logic on the scenario which i ask. According to me when you are doing seo then you put some logic and strategy. The alternative answer I have is use only a single phrase. For an example “Best Hair Transplant Clinic in Delhi” now how google reverse it. This is the temp. solution what you suggest. Want to your expert opinion.