Best ways to promote thru Facebook?

For me and my niche (t-shirts) facebook has been golden…do I think its good for promotion/brand awareness - yes…why?

Well, I just created a fan page (which I suggest you do, fanpages are, in my eyes better than groups as they make interaction and engagement easier - more interactions = more eyeballs to find out about your product/service etc) about 2.5 months ago and it is now just shy of 1,300 fans…Sadly, I don’t have that many friends but thankfully now about at least 1,300 people know of my brand…

The way I see it, to use facebook successfully for promotion you cannot be in sales mode, you can’t be Mr. Gung-ho Pitch, you have to open, honest, transparent and give “fans” something that they can’t get elsewhere…give them incentives to join, give them reasons to engage with you…if one fan leaves a comment on your page then all of that fans friends will see the comment in their wall field - if it is a positive review or something favorable then some of the fans friends might check out your fanpage…

There are quite a few things I’ve done to help grow our fanpage like:

  • Competitions run via the fanpage
  • discount for “fav t-shirt is…” (or whatever is appropriate for your niche)
  • Keep interacting
  • Create a poll
  • Ask your friends to join
  • Fanpage Exchanges
  • Facebook Ads
  • Targets
  • Blogs
  • Website

…I expand on all of these things in my blog which hopefully might be of some use to some of you…The blog is geared towards t-shirts (as that is my niche) but the ideas and principals are applicable to any area…

Ultimately, I think its how you view facebook - facebook should be used to foster a relationship and build trust, not to open and close a deal/sale/whatever…

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Two possible ways to promote your website on facebook without using facebook ads.

1- Create Fan pages and let the friend’s know about your pages.
2- Build Facebook Application and run your own banners.

if you join a certain group in facebook, make sure that the group is relevant to your niche. you invite people who joined the group. you can put a status message with the link towards your site.

i think first you must get many friend or followers, because with that it makes more easy to do promote or introduce your’e website and businnes…

Thanks

create a FB account and create a fan page and suggest it to all your friends and and tell your friends to do the same way. :slight_smile:

Now days with the introduction to social media networks, blogs, forums and social bookmarking sites it is very easy to do a successful campaign and generate loads of quality back links to your website, thus increasing your page rank.The best way to promote through facebook is to submit your site to facebook.Create page and invite friends,Create a twitter account and start a little tweeting,4 or 5 tweets should do it.

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Creating fan page and adding our links on those page will help us to gain traffic.

I have had great luck with Facebook. The secret is creating incentive driven applications. Facebook users will respond if they get something out of it…

Facebook is best for being social with your friends. If you want to promote your business with FB, start a FanPage for you business. Keep business and social aspects separate.