Don’t know?! If I did, I would be rich!
That’s the only question to be asking. And we can’t answer that for you. It would require research of some kind … perhaps such as showing samples of text to people with and without a video and asking them if it influences them at all … but this can get complex (and expensive). It’s tough doing this sort of thing on a small budget. But I’m starting to find that, unless you can demonstrate clearly that you will make money from spending money, then don’t do it.
Yes, I see your point.
Okay, Ralph, so play “customer” for me.
Let’s say there is some product or service out there that in which you are mildly interested. So you go check out the website… (The product or service shouldn’t really matter for our purposes, other than you are a prospective customer.)
Now, let’s say you could watch a 30 to 60-second video which describes “The Problem” and then shows how this company’s products/service offer “The Solution”.
How much more appealing would watching a video - that shows “The Problem” and offers “The Solution(s)” - be versus just reading about it in plain, boring text?
And what if it was the same scenario above, but this time Audio/Podcasts?
(In either case, there would always be Copy to back up the Video/Audio.)
With having “The TV Generation” out there, and now “The You Tube Generation” following behind it, I think that customers often get lazy and would rather sit there passively and watch (i.e. be told) about a product/service than have to actually take time to read and digest?! (Obviously there are lots of out there that have no problems reading up on things we might want to buy - doing the research - but those kinds of people may be more in the minority these days when most people view the world through a TV, Computer, or Cell Phone screen…)
With the advent of iPhones, it seems like offering Podcasts that people can listen to anytime, anywhere, might also be a powerful selling tool.
But I don’t know?!
Tell me what you think…
[ot]
No. (Or at least, I don’t think so, as I don’t know what it is.)
Well, I was referring to a 70’s TV show called “Sha Na Na” that had this quirky, deep-voiced guy called “Bowzer” on it. (Watching the old clips online, I’m embarrassed to even bring him up! Funny how time changes our “memories”?!)
Here is a “slice of Americana” that you might appreciate if you have a deep voice…
[INDENT]Sha Na Na - Bowzer doesn’t know the meaning of unlucky
Sha Na Na - Mr Bass Man
Johnny Cymbal - Mr. Bass Man (original)
Sha Na Na - Pretty Little Angel Eyes
Curtis Lee & The Halos - Pretty Little Angel Eyes (original)
[/INDENT](Here is hoping the Mods don’t mind me answering an off-topic question with some supporting links?!) :angel5:[/ot]
Thanks,
Debbie