How to use schema markup for website?

Someone suggest me to use schema markup, it can helps in website visibility improvement. Does it can? My project related to services. How can I used schema markup for my website promotion. I also find structured data feature in Google Webmaster, does it works same as schema markup?

This link may provide the answer that you are looking for:LINK

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Very informative link.

Here is the link which will help you in real

I use the scheme creator plugin on my wordpress sites for each of my books and for the posts on those sites.

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