How big should my logo element be in comparison to text?

[toolman]

Hi there,

I am putting together a logo and wondered what the rule f thumb is when it comes to the size of a logo element and how big it should be compared to the text?

This is what I have:

Should the “b” be bigger/smaller?

Any feedback would be appreciated.

Thanks

[Erik_J]

Perhaps aligned a little lower instead, like at text-bottom.

The word listings seems too tight (if it’s a separate word), maybe add a tiny word space?

[toolman]

Thanks for the reply.

The element is currently aligned to the bottom, but I see what you mean - it doesn’t look aligned.

[WebSteve]

You can align it to the bottom of the final g and leave it the same size.

I suggest, for better design cohesion, that the bold lines of the b at left be the same thickness as the same-color text at right.

[rashmiranjanbiswal20]

text should be a bit smaller and the base should be aligned to the logo base