I created a web app that helps users create web content for a particular niche. My current business is relatively small, but growing. I’ve just been approached by an organization that may want to license my product which would lead to a huge spike in traffic. One option I have is to keep the code on my server, and then charge them for support, as well as web traffic. The other option is to give them the code “as-is”, with documentation and upfront support to get them started, and then allow them to modify it (but not sell it), so that they are responsible for future-proofing it. As this is the first time that I may go through this process, it would be great to have some insight/advice from someone who has traveled down this road.
A third option, if the business is small but the concept and execution are good, is to sell them the site outright. I have experience in website sales, so if that’ something you’re interested in, I’d be happy to help.
You could also do this as a straightforward affiliate deal, where they pay you a flat fee per user/visitor/unit of content. For simplicity, you could factor in support fees in the rate.
The other option is closer to a licensing fee, which is also good, but which keeps you on the hook for upkeep.
What’s your end goal? To make a regular income from this, or to make a lump sum and move on to another project or client?