Tara Hornor has a degree in English and has found her niche writing about marketing, advertising, branding, graphic design, and desktop publishing. She is a Senior Editor for Creative Content Experts, a company that specializes in guest blogging and building backlinks. In addition to her writing career, Tara also enjoys spending time with her husband and two children.

Tara's articles

  1. Dealing with Comments on Facebook

    Engaging clients or prospects on Facebook can present plenty of golden opportunities, but sometimes you do have to deal with the occasional disgruntled client.

  2. Create a Unified Transmedia Story as a Freelance Designer

    Oh great. Another word to learn in the wide world that is the web, not to mention another marketing term. Like most freelance designers, you probably just want to focus on designing! Yet creating a unified transmedia story is something vital enough to be worth spending at least the length of time it takes to […]

  3. 10 Ways To Win Your Local Freelance Market

    Photo Credit: lauren michell via Compfight cc One of the many benefits of being a freelance designer or web developer is that you can work with clients from all over the world. For a qualified, astute, and industrious designer, the Internet can provide enough projects for you to bid every day. But, this benefit is […]

  4. Designing For Disabilities: Section 508 and International Accessibility Compliance For Beginners

    Many graphic designers, web developers, or others in the technology and media industries will eventually come across a project that requires compliance with “Section 508″ or other accessibility standards. This term can be quite intimidating for a beginner because of the legal implications often involved. While Section 508 is legally binding only for United States […]

  5. 8 Ways to Evoke Positive Emotions in Visual Design

    Designers who work in branding have the oh-so-glorious job of trying to create designs that are not only easy to remember and relate to, but portray the brand concisely and accurately as well. Add to this the need to evoke the right emotions and the inherent need for brand simplicity, and some might say that […]

  6. 12 Ways To Disappoint Your Design Clients

    One of the most difficult parts of being a freelancer is dealing directly with your clients. If they are disappointed, it’s your fault completely. You don’t have a company or colleagues to fall back on to help you deal with clients. It’s all you. This perspective can be quite intimidating to say the least. What’s […]

  7. Designers, Know Your Competition: 5 Do-It-Yourself Site Builders

    If you thought that you only competed with your fellow designers for web-related design work, think again. Quite a few do-it-yourself site builders have become popular and surprisingly effective at producing basic websites. There are certainly many cases in which a business should hire a professional web developer/designer to create their website. However, sometimes all […]

  8. 10 Troublesome Colors to Avoid In Your Advertising

    Most of the readers on DesignFestival probably already know which colors to avoid in advertising, so for those of you who fall into this category, this article is simply to give you a bit of humor to brighten your day. However, if you are still new to advertising, or maybe there is a color combo […]

  9. 35 Beautiful Creative Commons Waterscape Photographs

    A stunning photo is one of the best ways to draw an eye to a design, whether it’s for the web or print. Full background or off to the side, a photograph will also help to control your viewer’s experience and cause the right emotions you want associated with your brand or ad. Waterscape photographs […]

  10. 10 Outdated Symbols to Exclude From Your Designs

    Times are changing…fast. So fast, in fact, that often web and graphic designers forget that certain symbols or icons that they place in designs may no longer be recognizable nor relevant. Symbols that one generation recognize immediately may be completely unknown to younger users. Like me, you may remember a time when everyone had a […]