Rob owns and manages internet consulting firm Rubiconsult, LLC., which helps small and medium sized clients use the Internet to augment their sales, marketing, and internal business capacity. In addition, Rob runs sports gear ecommerce sites, including


  1. How To Quantify The User Experience

    How can you quantify a concept as nebulous as user experience? Rob’s tutorial shows how you can statistically assess the experience a site provides – a great way to review a prospect’s existing site and springboard redevelopment discussions.