http://www.sitepoint.com/blogs/2008/12/04/the-lowdown-on-services-and-products/ News, opinion, and fresh thinking for web developers and designers. The official podcast of sitepoint.com. Sun, 22 Nov 2009 11:54:05 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://www.sitepoint.com/blogs/2008/12/04/the-lowdown-on-services-and-products/comment-page-1/#comment-844680 somecallmejosh Sat, 06 Dec 2008 13:52:55 +0000 http://www.sitepoint.com/blogs/?p=3248#comment-844680 Seems like "website design" consumers, in my experience, understand a fixed pricing model, which I guess is inline with the product mindset. We've received many of calls asking how much a website costs. In essence, our prospects don't see us as service providers. They're looking for a product. By applying a "name" to a list of services that we'll provide, we can work with them without having to shift their mindset. We provide a service, but have the flexibility to market it as a product for those who choose to see it that way. Seems like “website design” consumers, in my experience, understand a fixed pricing model, which I guess is inline with the product mindset. We’ve received many of calls asking how much a website costs. In essence, our prospects don’t see us as service providers. They’re looking for a product. By applying a “name” to a list of services that we’ll provide, we can work with them without having to shift their mindset. We provide a service, but have the flexibility to market it as a product for those who choose to see it that way.

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