Also, re: purple cows. As Clint says, a man needs to know his limitations. And his talents. I’m good at the “me toos” and not the guy who will invent the next great thing. In fact, when I’ve tried, I’ve lost my shirt. So I build on that talent and let others blaze the trail.

Andrew

For each of these sites, however, search visibility would be a clear necessity, not a very good site design for it though (you like your templates) – overlooked??? With a little SEO I am sure that you could capture nice rankings on the SERPs, off-hand I don’t know how competitive the paid search for these would be – but probably not too intense.

The boxing site is confusing. Your message is hazy. Landing on th site you are immediately hit with questions – is it a certification site, or simply advertising a gym?? Your USP is “Helping people get in the best shape of their life” – this needs some work. Who is doing the helping? Your company? or the potential proud certificate holder after they complete your certification?

It looks like your focus is to get people in to shape by coming to your gym, not getting them certified. The certification aspect is little lost – I thought you said previously that it was the focus? Which I think is a much better idea – you should focus on the certification. The home page should start with a call to fitness professionals looking to make more money by adding a boxing component to their service (or if they already offer it, how to make more money with it); capitalizing on the rising demand for it and enhancing their value prop to both current and potential clients (retention and acquisition). This is your niche – not getting them in to shape, they can do that at anywhere. I think the certification aspect has potential. I am starting to think of sevaral “unique” approaches you could take with it…

On each of the other sites the call is the first thing seen, which is much more effective.

I like the model though.

To increase traffic and business, community based blogs on each websites specific topic. Have your subject matter expert (SME) offer advise (non-pitch) on sites like this (boxing, coaching, astrology and etc) one with the url in their profile. It gets you Free exposure, increased traffic and would help push rankings up (in google).

Work with guest SME’s and have them do freelance articles on similar subjects maybe RSS feeds on Boxing… etc. Do promotions… increase the benefits and decrease the cost for those that bring along a friend. Have special guests for limited engagements… can you rent Evander for a week??? Same for the Coaching there are VIP’s that will rent their support of anything. Name recognition is important.

I know you are trying to stay on the inexpensive side… by try finding a site statistic tool other than pphlogger it gives Privacy warning and could scare away prospects.

http://www.boxingfitnessinstitute.com
http://www.astrologycareerinstitute.com
http://www.centerforexecutivecoaching.com (going live this week)
http://www.healthcaremarketinginstitute.com (going live next week or so)

The fifth is not up on production server yet.

I sure would be grateful if you don’t sign up for the newsletters unless you are a serious prospect or know one.

Take a look at MySpace — they entered the social networking late in the game compared to early arrivers like Friendster. MySpace today has millions and millions of users and was bought by News Corp by over $500 million. Friendster recently couldn’t even get $5 million when they tried to sell it.

The key to sucess isn’t always doing something new — its doing something better.

What is the URL for your boxing certification site?

and here we go…