Comments on: Quark Are Different… Kinda

By: AlexW

AlexW — Sun, 19 Mar 2006 23:30:40 +0000

Nice job.

The ‘tricked up’ version is a bevelled to within an inch of it’s life and will age pretty quickly, but the flat version is a really good foundation logo. You could imagine them reversing it, chroming it, running leopard spots over it. Very versatile.

Have to have a crack at the site that announced it though.

Why change the name of something that your audience already understands (i.e. a ‘Search’ text field) to the name of something else they know about (’Pathfinder’ – an Adobe drawing tool), but that is completely unrelated to the concept of searching? Hmmm…

By: Kevin Yank

Kevin Yank — Sat, 18 Mar 2006 13:15:40 +0000

Quark has had another go at its rebranding, and the results are more distinctive this time.

By: artemis

artemis — Fri, 16 Sep 2005 09:59:29 +0000

I recently noticed that Abbey National have changed there logo yet again but at least this time they don’t look like a beauty parlour http://www.abbey.com/ I like the quark logo but it is a shame that it is so un-original

By: Andrew K

Andrew K — Thu, 15 Sep 2005 06:35:33 +0000

How much did they spend on that sooper piece of original logo design!

By: Frozentoast

Frozentoast — Wed, 14 Sep 2005 20:34:48 +0000

I’m pretty confident that the symbol used is part of a dingbat font – which would be worth more than a chuckle.

By: AlexW

AlexW — Wed, 14 Sep 2005 11:26:53 +0000

Yep, I could see that. Nice idea.

By: BerislavLopac

BerislavLopac — Wed, 14 Sep 2005 08:23:36 +0000

Hmmm… It strikes me that it shouldn’t be too difficult to alter that green Q to resemble the tip of a fountain pen while still evoking a letter. And it would be quite appropriate to the application.