Entrepreneur
Article
By Shayne Tilley

There’s no prize for second best!

By Shayne Tilley

At SitePoint we’re blessed with an ability to get great insight on what people think. We have a great forum, customers review our products all the time, I’ve mentioned Twitter before, there’s Google news and so on…

One style of coverage that very hard to miss is when your compared against the competition. What’s even harder to ignore is when you’re ranked number 1!

So what does this tell us? Perhaps that just one person, on one blog thinks we are the best, or maybe that generally we’re heading in the right direction.

The real lesson here is that you must find time in your day to actively seek and listen to what your customers are saying. Look for trends and be prepared to change. At the end of the day if you’re offering a product or service, what YOU think doesn’t matter. It’s your customers that will ultimately drive success.

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