Digital Content Editor

Brooke’s work across Africa, Asia and Latin America transforms the lives of animals and people in the communities we serve. Our vision is of a world in which working horses, donkeys and mules are free from suffering and have a life worth living. We are undertaking a major project to develop a new website that will integrate seamlessly with our other digital platforms. As the Digital Content Editor, you will play a key role in this transformation, working closely with our Brand, Marketing and Communications team to implement the website content plan and workflow. You will update and enhance existing website content as part of the migration process while also developing a bold new suite of content. Collaborating with subject matter experts, you will refine and expand our website material, ensuring it is optimised for Google’s EEAT principles. You will work with the wider team to generate content that is both emotive and factual, aligning with our storytelling strategy to strengthen engagement with new and existing supporters. Your approach will promote immersive storytelling, offering audiences a ‘paddle, swim, dive’ experience—encouraging deeper engagement while also rewarding surface-level exploration. The ideal candidate will have excellent copywriting skills, with the ability to write clearly, concisely and compellingly for a variety of audiences. You will be proficient in using content management systems (CMS) such as Drupal and have a strong understanding of user experience and website design processes, including the ability to design effective user journeys. If you are a talented digital content professional with a passion for storytelling and user engagement, we would love to hear from you. Join us in shaping a dynamic new website that will inspire and connect our audiences. At Brooke, we celebrate diversity and the creative new ideas it brings. We actively encourage applications from all backgrounds, in particular global majority candidates, candidates from a social mobility background, disabled and neuro-diverse candidates, and candidates under 25 as these groups are currently under-represented at Brooke. We are aware that studies have shown that women and global majority candidates are less likely to apply for a role if they feel they do not meet the full criteria of the job description. If you feel you meet the majority of the criteria, we would love to hear from you. We offer a variety of flexible working options to best support our staff and to ensure our working practices are as inclusive as possible.