Marketing Effectiveness Director

MARKETING EFFECTIVENESS DIRECTOR £90,000 - £100,000 LONDON – HYBRID – 2/3 DAYS A WEEK Please note, this company is unable to offer sponsorship at this time and you must be a UK resident THE COMPANY This MMM/Econometrics agency has a client list filled with major players across the FMCG, Tech, FS and Retail space THE ROLE You'll be using the most advanced techniques in MMM, Econometrics, ML and AI. You’ll manage 1-3 accounts depending on the size, and a large team. SKILLS EXPERIENCE MMM/Econometric experience in an agency setting, so proven experience owning client relationships Strong understanding of market effectiveness Good communication and stakeholder skills Experience in managing large teams HOW TO APPLY If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below. KEY TERMS IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation