Melinda Szasz, Oct 08
Exclusive Webinar: Guide to Business SEO
You're invited to join our upcoming webinar with two of the best in the SEO field, Kristen Holden and Mike Hudson. Be quick, places are limited!
Kristen Holden, Oct 01
Why Most SEO Professionals Suck
Since the dawn of the profession, most SEO "professionals" have been looked down on by programming peers. They're seen as people who do "magic," but are unable to quantify the value they bring to a company. People gain this opinion for various reasons, and sadly, a lot of them are true.
Craig Buckler, Apr 18
Why Page Weight Could Wreck Your SEO Efforts
Obese web pages are frustrating for people with slow connections, but they could now have a direct impact on your business. Craig discusses why the Google site speed check could affect SEO.
Kristen Holden, Mar 03
Goodbye SEO Software, Hello SEO Web Applications
The majority of tools available for managing SEO campaigns come in the form of desktop apps. Kristen explains why these tools would perform better as web apps, and lists a few services that are breaking new ground in this arena.
Christian Arno, Dec 15
SEO for Multilingual Marketing
Multilingual marketing should be considered in every international marketing initiative. Yet, when it comes to web site localization, most businesses only go so far in creating a literal translation of their English copy. In this article, Christian demonstrates why SEO should be implemented in every language on the Web. If you fail to localize your translated text, you stand to do your business a great disservice.
Craig Buckler, Oct 29
Are Competitors Hijacking Your Trademarks in AdWords?
Alyssa wraps up her series on brainstorming with a step-by-step process for making sense of your brainstorm and moving into a plan of action.
Mihaela Lica, Oct 01
Bad Nested Code Could Hurt Your SE Rankings
Initial careless coding or later additions of plugins, widgets and scripts can dramatically affect a site's search engine rankings. Here are some tips to avoid such problems.
Mihaela Lica, Jul 31
Top SEO Books for the SEO Newbie
You asked for some reference books on SEO for beginners. You got it—in this post, Mihaela lists a sampling of books designed for people who don't know about SEO, but want to.
Mihaela Lica, Jul 18
SEO Fishing with an Empty Hook
In this article Mihaela reveals how titles with a high emotional marketing value are related to link baiting and how the emotional impact can influence your audience.
Mihaela Lica, Jul 08
On-page SEO - The Google Way
Mihaela recommends Google’s Search Engine Optimization Starter Guide for all DIY SEOs and newbies. In this article she highlights three important on-page SEO techniques described in this guide.
Mihaela Lica, Jun 26
SEO: What's Hot and What's Not
Mihaela discusses some SEO 2.0 techniques and the metrics that help you measure SEO success.
Mihaela Lica, Jun 20
Will Bing Change SEO?
Many worry that SEO techniques for Bing differ from SEO for Google. Mihaela suggests that not much will change, at least for the moment.
Mihaela Lica, Jun 10
Searchme Bings Better than Bing
Mihaela discovered a new search engine that presents search results in a visually appealing manner: Searchme.com beats Bing when it comes to functionality and interactivity, too.
Mihaela Lica, May 25
Obsessing with Google PageRank
PageRanks are not the magic answer that will make your site rank higher in Google's search results. The numbers you see in the Google toolbar are irrelevant too. So if PageRanks don't matter, what does?
Mihaela Lica, May 16
More Google SEO Myths Exposed
Did you know that every time you publish a web page Google assigns it a PageRank greater than zero and that your website template counts in the duplicate content calculation?
Shayne Tilley, May 06
The 10 Commandments of PageRank Sculpting
At the recent SMX Sydney conference, Shayne learned a thing or two about how best to perform PageRank sculpting in order to optimize your site for Google. In this post, he shares some of this wisdom.
Mihaela Lica, May 04
How Google Determines the Relevance of a Page
Google's ranking algorithm is a constantly evolving, closely guarded secret, but there are a few constant parameters that you can rely on. Mihaela lists a few tips on how to optimize a web page for better local rankings in Google.
Mihaela Lica, Apr 15
Keyword Research Essentials Part 2: How to Select the Right Keywords
Keyword relevancy is a two way street: Google tries to deliver the most relevant results for the users, companies want to "optimize themselves" with relevance. How should you approach keywords optimization? Mihaela offers a few possible answers.
Shayne Tilley, Apr 03
Beware of Becoming Search-dependent
At the Search Marketing Expo in Sydney this week, SEO guru Rand Fishkin cautioned against become too reliant upon just one traffic source. SitePoint's Shayne Tilley gives us the low-down.
Mihaela Lica, Mar 28
Keyword Research Essentials Part 1: Tools
In this post, Mihaela Lica lists some free research tools for finding the best keywords to help publishers and webmasters write the most effective and compelling SEO copy.
Mihaela Lica, Mar 07
How Google Really Wants You to Optimize Your Site
Google is "delighted" when sites are optimized for search -- the Googlebot goes all warm and fuzzy when you do all the work for it, as Mihaela explains in this short collection of SEO-related questions and answers.
Mihaela Lica, Feb 17
Mobile SEO Myths Exposed
Mobile SEO is dead, overstressing about “mobile design” is pointless, and .mobi domains are a waste of money. The phones of the future will be able to browse the Web smartly.
Mihaela Lica, Feb 10
Automated SEO – A Possible Future According to Yahoo!
Yahoo! will probably become the first search engine to perform automated search engine optimization. Is this approach to SEO ethical and why is a search engine planning to offer such a service anyway?
Mihaela Lica, Jan 30
The SEO Tool that Could Make SEO Software Unnecessary
Not every webmaster or site owner has the time and/or resources for in depth SEO. Even those that do would be well advised to employ Wall’s new toolbar for spot checks, SEO quality control, keyword research and of course, speed ranking checks.