SEO & Wordpress question

Marketing
1

Hi. I have a quick question about WordPress SEO. Below I have included an image when the user types in Hotmail into Google (or Yahoo, etc). See the way the links are indexed:

Hotmail | Google Search

Themeshift.com is also indexed like this which uses WordPress.

Themeshift | Google Search

I’m just wondering how this can be achieved? I’m relatively new to SEO & I’m only really learning. Would appreciate if anyone could share their knowledge with me :rolleyes: Thanks.

2

These are called “site links” and are algorithmically applied to results for sites, and pages inside sites, that are deemed ‘popular’ or ‘authoritative’ buy the search engines.

The only (apparent) way to get them is to build up a solid back-link portfolio, earn trust and have a good site architecture.