SEO Friendly Domain for Business Marketing Plan

I am posting in SP after a long time.

I have started a Web Designing and Development Company in Dubai and now after its marketing plans. I have our company website ready. But I dont think its good for our marketing purchase. So as a campaign I am planning to create two simple SEO friendly websites for :

  • Web Designing & Development
  • SEO

So my question is this, if I need to rank good in google.ae, I need to register something like webdesigndubai.ae or it can be under .com domain ? How search engines consider it in latest SEO factors.

Most of the high traffic keyword domains are already taken under .ae, so adding - (dash symbol) will give good result ?

All geeks and experts replies invited!

If you’re using .com, you can use “International Targeting” in Webmaster Tools to target the relevant country, so that’s not a problem.

From an SEO point of view, there’s no problem with adding hyphens (dashes). But if your domain is the same as another, with just that difference, you risk your potential customers mistyping the domain and ending up at your competitor’s site. Not what you want. From personal experience, I’d also advise you not to use more than one hyphen in the name, especially if you’ll be using associated e-mail addresses. A community group I volunteer with decided on a hyphenated name for ease of reading, a number of years ago, and we’ve regretted it ever since. It’s fine in print, but telling people your e-mail address is (just an example) [noparse]whatever@thisthattheother.co.uk[/noparse] is much easier than saying “whatever@thishyphenthathyphenthehyphenother.co.uk”. :rolleyes:

Thanks a lot for your thoughts and suggestions.
So instead of using hyphen .ae domain its better to use .com domain and target it demographically ?

Really, that’s up to you to decide.

If I’m searching for a company to do business with, I’ll tend to look first at .co.uk results, even if they appear further down in the SERPs than .com domains. But that’s only because if I want to buy something, I want to buy it in this country, and not have to worry about the cost and/or difficulty of importing it. Given that very many businesses here are very successful using .com domains, I think I must be in a small minority. :slight_smile:

You would have a better idea than I about how things are in your country. If in doubt, you could try asking a random sample of family, friends and colleagues and see what they say. Not scientific, but it might give you some ideas.

At the end of the day, it will make no difference in terms of SEO, so I’d go with whichever you think is more likely to be appealing and memorable to your target audience.

Buying and .ae domain will helps you a lot for ranking keywords in google.ae… Don’t buy this domain if you have a lot of budget and can expand your business to many countries…