Registrar placeholder pages, rankings

Do the placeholder pages for undeveloped domains affect future rankings?

Is it at least better to put your own page up for uniqueness?

Or is it better to show nothing, remove their placeholder page, til’ you are ready to go?

I’ve removed these before and registrars have put their own back up.

I don’t believe so, SEs would recognise these domains as being parked at a Registrar.

Is it at least better to put your own page up for uniqueness?

Yes, but also because you’ve paid for the domain so why not start using it rather than send money from clicks on ads back to the Registrar?

Or is it better to show nothing, remove their placeholder page, til’ you are ready to go?

I don’t think it makes much difference here. SEs aren’t going to index the page either way if it is blank or is just a parked page full of ads. I’d put up your own custom placeholder page rather than leave it blank.

I’ve removed these before and registrars have put their own back up.

Yep, because they want to try and make some extra $ from ads if you let them :slight_smile:

I would put up some content - at least a few paragraphs, eloquently describing how great this site will become in the very near future - with a bunch of placeholder ads.

It’s better to have the domain registered and something there earlier, since (I heard that) search engines (read: Google) can “sandbox” your new site for a while. When your actual site is ready, you don’t want it to still remain in the sand box.