New Course: Facebook Ads 101 with Jennifer Sheahan

Community
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We’ve published courses on everything from CSS to HTML5 to Blogging. Now, it’s time for something totally new and fresh – Facebook Ads training. Practically everyone’s on Facebook, so if you want to increase traffic to your site and you’re not utilizing Facebook to promote effectively then read on…

We’re very pleased to introduce our new course:

Facebook Ads 101 with Jennifer Sheahan

Facebook Ads 101 is a fun introduction to the growing opportunities of paid Facebook traffic. Over the next few weeks, (with a short break for the Festive Season) you’ll journey inside the inner-workings of a top Facebook and professional web marketer.

Jennifer owns The FB Ads Lab, and you’ll get all her Facebook marketing secrets for a fraction of the cost that she charges her client accounts. This course will give you the edge on your competition by solving the most common obstacles and roadblocks faced by Facebook advertisers. Put simply, if you want to increase visitors to your site then you need to be engaged with the social networking giant that is Facebook, and to engage effectively you need this course. Sign up now!

Using a combination of imagery, great ad copy, keyword research and customized targeting, you’ll learn how simple and profitable Facebook Ads can be.

With access to a private Q&A system, you’ll be able to ask and get answers to many of your Facebook marketing questions such as:

• What targeting options do I have?
• What if I have a local business?
• Do I have to spend a lot of money?
• What types of images can I use?
• Do I need to have a fan page?
• What is the best way to start a campaign?
• Do people really click on ads?

This course is completely flexible. You’ll work through a combination of printed material, videos, and mini-assignments.

So, to the details:

Facebook Ads 101 with Jennifer Sheahan

* Starts: December 16, 2010
* Duration: 2 weeks (with a short break for the Festive Season in between)
* Format: 8 structured lessons with 2 live webinars
* Cost: Only $47.00
* [B][Sign up now](http://courses.sitepoint.com/facebook-ads/purchase)[/B]

During the course a new lesson will be published each day, with all course material remaining available online for at least 12 months. So you can keep up day-by-day or go at your own pace – it’s totally up to you. At the end of each week there will be a live webinar session, and you’ll also have the weekend to catch up if you do fall behind.

So if you’ve been thinking about mastering Facebook marketing or perhaps you’ve given Facebook Ads a go without much luck in the past …

Sign up for [B]FACEBOOK ADS 101[/B] Today!

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I started this class last week and yes it is work taking and I believe that Facebook Ads 101 will benefit all - from the beginning marketer to the advanced one.

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Seems interesting do you have any courses in the new year?

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Hi there,

You bet we do! There’ll be courses on Ruby, Rails, wordpress, drupal, iPhone and Android Development and heaps more.

These courses will all be launched under the Learnable brand - see:
http://blogs.sitepoint.com/2010/10/28/want-to-teach-your-own-course-were-here-to-help/

Andrew

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Hm. Interesting. I have always used Facebook ads without any previous knowledge and done everything pretty much on a trial-and-error basis (using small sums to start off with).

I’m sure a course like this can be useful, but I think it’s mainly just about knowing exactly who you are targeting and having an effective sexy ad. It works quite ok for my website.

But may be there is stuff I am missing! :slight_smile:

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I am going to school for Public Relations, not marketing. I am interested in purchasing the entire e-marketing package along with Facebook Ads 101.

However I am curious as to how it will benefit my PR skills. I have limited experience with marketing. Thanks

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any future PPV classes ?