I have started to see a trend on more and more websites/forums and that is to spread the information you are looking for over multiple pages.
These sites have multiple ads on a page - one I have just come from has 13 ads on one page. The information I am looking for is spread out over 21 pages so the site will be getting 273 ad views if I checked the whole article.
A forum I belong to has 3-5 ads a page and only displays 3 posts on a page.
I do not mind site trying to raise some money through advertising but this is taking the pi**.
Unless I have to view the site I now leave after seeing the amount of pages I must go through as I can usually find the information I want elsewhere.
I am off now to find an ad blocker.