mean, if my article is having 300 words, I will have to repeat that particular keyword for at least 10-12 times, if my calculations are not wrong.
Unless you work at Google, and hold a position at a very high level at that company, your calculations are probably off …by a lot. SEO is largely guesswork.
My prediction is, in time (but time is all it will take) SEO will rank with astrology as a guilty little fixation.
This content is excellently written from a search engine optimization perspective. The carewords (Spain, holiday, rentals, etc.) are prominent and repeated often. However, this content doesn’t seem credible to me. I don’t get a sense of trustworthiness off it. In fact, it reads to me like spam, and that made me quickly hit the Back button.
– Search optimization, not search engine optimization By Gerry McGovern
Marketing includes SEO. SEO excludes everything and anything else, including marketing. When SEO is anything more than a small, minor, tool in the marketing skill set, people tend towards SEO mania.
SEObsessive-compulsive disorder is a roadblock to taking raw, unfiltered, unqualified traffic and converting it into paying customers. The web’s problem has never been rank. Or traffic. The problem is paying customers.
You will constantly hear of huge numbers of traffic, but a failure for a web startup to monetize. Current victim of this is Twitter. Their entire business model revolves around giving their stuff away for nothing, and now it is in the ‘genetic code’ and brand of their business. Twitter is rapidly discovering they would have to stop being Twitter to survive. Strangely enough, Twitter is discovering that rather than FREE replacing marketing savvy, you need a whole lot more marketing savvy to offer something for free.
Twitter now knows what many don’t: Live by traffic, then you die by traffic (and the collateral bandwidth costs that eat a startup alive).
SEObsessive-compulsive disorder cripples the marketing ability to apply human psychology towards making a sale. People think only of traffic. When it becomes a disorder level fixation, you cripple search optimization (how people search) with search engine optimization (jimmying whatever you guess the search algo is, this week).
That’s old fashioned hit counter thinking at its worst.