Ideal PPC Budget for Health Niche


What should an ideal budget of the PPC Campaigns for a Skin Specialist who wants to run his campaigns within his local area of around 20 KM?


I don't think there is such thing. Start with $50-$100 a day and monitor the account, if you need more, add more, less the put less, once you gather some data and start optimizing the account the costs decreases.


Thank you so much.

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