How to identify the issues, if keywords dropped their ranking?


Thanks everyone for the suggestions in my last query. I Hope, also for this query I will get the best opinions.

I have done On-page SEO for a website (with including Title, mega tags, meta description) and after that I am creating backlinks along with the focused keyword for a long time. For a time there was an increment in the ranking of some keywords, but since last four weeks the ranking has dropped.

Could anyone suggest me how Can I identify the issues ?


I once used an app comparing serps vs google update algorithms, but sorry I don’t remember the name of the app (or was it site). It was really long time ago. Try to Google it for such site.


I tried to search about these but confused with different opinions. But I will try to search such sites.


Maybe you will find your answer also with Googling “how to identify ranking drops”. Moz has some nice whiteboard friday about it.


I suppose this might help


That could, of course, be the root of your problems, as creating links with the intention of manipulating search ranking is against the TOS of Google and other major search engines, as explained in your other thread: