Noob questions.
How often do you refocus your page titles - I set mine incorrectly and then changed them to be more focused and now I’m waiting for google to re-index. So does google remember how old that page title was or is this irrelevent? Do established page titles attract more respect than ‘the new kid on the block’?
Basically I’m waiting for google to re-index one of my shop category pages so i can go for a backlink campaign. My backlinks will be in ‘follow’ forums - am I right in understanding that forum backlinks are like fruit - they go off with age?
Once its all under way can I get an instant measure of my backlink or does this too take time to bubble up the results pages?
I know I want to set and forget and come back to it in a few months but that cycle of experiment is too long for me right now.