Tell us your top tips and tactics?
For a question that broad the only real answer is that you optimize.
If you want to dive into specifics you’re going to have to explain more about what you’re looking to up the conversion of… are we talking about selling products, lead generation, content sites, membership, etc…? Are you focused on web changes or product pages? How about service changes? What are you pushing towards? A single transaction or a repeat user/ customer?
hi,
my advice to you will be to go for A/B split testing which will help you to check the stats on the conversions that you are getting in each of the landing pages. after you find a winner then create another landing page and re-do the testing. this way you can check your conversions that are happening.
it depends on what kind of product / service you are offering to your visitors.
…
To convince your visitor to buy your products you have to touch their emotional nerve…
No one would ever like to buy a product from a bot. Try to analyze the behaviour of your targeted audience (if you are targeting women, try to catch the common behavioural characteristics and target those)
Create editorial about your products to motivate them and help them in buying the right product.
Implement urgency factor into your webpage. If you say that the 10% discount only available before this weekend etc, it may encourage more visitors to take actions =)
Provide proof that what you are offering works. This is especially true when you are able to show your prospects, that similar people where in the exact position that they currently are, and they are now very happy and satisfied after using your product/services.
THe main thing you should do is test and see what is best
The products and services what we are offering must be best than our competitors. We can also do PPC campaign for getting the quick conversion and also optimize site well and good.
There are plenty of factors you need to take care if wanted to increase your conversion rate, you should be better than your competitor, you should target the target key phrases which exactly defines your business and more over the queries which specifically the people who need to your product or service will search. Your design is very important factor as well.
It’s difficult to answer without seeing your website.
Questions to ask yourself:
1.Does my offer speak to my target audience?
2.Do I provide reassurance by all my CTA’s?
3. Does my CTA stand out in color and with clear language of what to expect?
4. Have a I split tested my checkout page(s)?
In my opinion here are some points that can help you in conversion:-
- Target the right customers and understand their need.
- Never compromise with you quality.
- Your services should be of reasonable and also try to help the customer in getting more and more benefits with the services that they are getting.
- Attract the customer by giving live demo of your services or by samples of your product.
- Always try to get a brand image of your business in front of your customers.
Video for web marketing. Videos are great strategy to attract your audience, clients or consumers. Engaging videos or testimonial ones can create a scene to get the attention you want. Create something that is so interesting to talk about.
Ask yourself one important question:
Would you buy this?
OR
If I would be a customer, would I buy this product?