Here is something that I tell clients who are content challenged.
Imagine that you are talking to a friend at lunch about anything (The topic that you want to create the content for) and your friend was in trouble with that topic.
How many tips, tricks, strategies, ideas, recipes, stories, anecdotes, and solutions could you create simply based on your life experience?
That is where the heart of real life changing content comes from. Because, you would NEVER let a friend have an issue for long if you knew something that could make the issue go away.
I hope that helps... You got questions... I got answers.