How Can I Improve My Catering Website's Speed?

I’m currently running a catering and event management website and I’m trying to improve its loading speed.

I’m already using Smush for image compression and WP Rocket for caching, but I’m still not fully satisfied with the performance.

  • Are there better alternatives to Smush for image optimization?
  • What other tools or techniques can help boost website speed?
  • Should I consider changing hosting or using a CDN?

Would really appreciate any tips or suggestions!

Have you run Page Speed Insights on your site, and done any performance recommendations it made? That’s going to be the best real-world examination of the site, and gives you specific suggestions as to what to do.

Without seeing and evaluating the site, all you can get is generic suggestions and guesses as to what to try.

If Smush isn’t fully meeting your needs, alternatives like ShortPixel or TinyPNG can help optimize images without losing quality. To boost speed further, clean up unnecessary plugins and scripts, and enable lazy loading so images only load as users scroll. Regularly tidying up your database can also help. Switching to a faster hosting provider or using a CDN like Cloudflare can make a big difference by storing your site’s data closer to visitors and reducing delays. Combining these steps should improve your site’s performance.

Optimize your photos, turn on cache, and use a quick hosting company to increase the speed of your catering website. For seamless performance, minimize HTTP queries, minify CSS and JS, and use a CDN like Lolbeans does. Use Google PageSpeed Insights to test and adjust for mobile devices to guarantee quick loading times and an improved user experience.

For your catering site speed issues, I’d recommend conducting a full technical audit before changing tools. While Smush is good, ShortPixel might give you better compression results. But the real problem could be your hosting - catering sites with lots of images need robust server resources.

A quality CDN is definitely worth implementing regardless of other changes. Your TTFB (server response time) is likely the hidden culprit here, especially if you’re seeing good scores from your current optimization tools but still experiencing sluggishness.

The audit will reveal if your theme has bloated code or if there are specific pages dragging everything down.

To improve your catering website’s speed, consider the following additional steps beyond Smush and WP Rocket. For image optimization, alternatives like ShortPixel or EWWW Image Optimizer can offer better compression and quality control. Make sure to enable lazy loading for images and videos, so they only load when viewed on the page. Consider using a Content Delivery Network (CDN) like Cloudflare or StackPath to reduce latency by serving your content from multiple locations globally. If you haven’t yet, switch to a more performance-oriented hosting provider or upgrade to a better plan with more resources. Optimize your website’s CSS and JavaScript by minifying and combining files where possible. Finally, regularly monitor your site’s performance using tools like Google PageSpeed Insights or GTmetrix to track improvements and identify new issues.

Try using a Lighter theme. Search for a minimalist theme and choose any one you like. It will increase the speed by a good margin. Also, try W3 TOTAL CACHE plugin.