Facebook Advertising Ripoff Questions

this article/video talks about how Facebook advertising is a scam and waste of money because of click-farmers: http://www.tubefilter.com/2014/02/10/veritasium-derek-muller-fake-facebook-likes/

AT 5:27 of the video, he said the the logical solution would be to exclude countries from click farm companies. then he created an ad targeted to non-click farm countries only. so it’s unclear how he ended up with all these clicks from click farms. if those people have an IP address in a click-farm country, how do they even see the ad in the first place?

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