First of all I’m new to the forum so if this isn’t the right place to put this thread please correct me. Anyways, I’ve been doing some research because I’ve been curious on whether or not media sites, specifically Twitter, effect your overall SERP ranks with in Google eyes. I’ve found many conflicting answers on from multiple sources saying it only effects it short term, the amount of retweets effects its long term holding, it doesn’t effect it at all.
Anyone have an conclusive answers to support either theory?
Ya it helps a little bit as it increase the users at your site so it also help in the improving of rankings but it will not help as the seo will do for you so try to do seo of your site it will help in the improving serps.
I have a twitter feed that posts all the new content from my site and splits it into different accounts by location. We get alot of posts this way and to begin with alot of followers and traffic. I would say there is a positive effect in the rankings but can’t be specifically sure due to other activity at the same time.
The problem with automatic feeds and just posting links is that there is no interaction or engagement with the following and they are all the same and repetitive. If you don’t maintain interest and engagement then the following and the traffic is lost. Which is wht I have seen.
I understand how to use twitter and other social media sites for promotion but what I am wondering is if there is any long term affect…
For example: If I made a tweet and it caused me to get 1000 referral hits according to analytics, now how much does that stay consistent and does any of it turn into organic? Also, how long does a post have an effect before its considered to be useless by google and twitters stand point, then burreid more or less.
I’m only talking about tweets by the way, not the profile link itself.
The info did help by the way, I’m just digging into specifics now.
Thanks for this ideas I was thinking if it could also help if your twitter are connected to your other Facebook account, blogs and other social bookmarking sites… Could this be cause into a duplicate content?
Even without proof I wouldn’t find it hard to believe that Twitter influences SEO, simply because of Google’s ongoing attempts and desire to integrate so many different types of media in the SERP, including social media. They can’t afford to ignore it as a signal.
However, speaking on a personal level, I really struggle to trust SEOMoz with anything any more. So many of their stories seem either fabricated or tampered with to push incorrect quack science.
I’m not saying that this interview didn’t take place, but that I’d hardly be surprised if this was a word-for-word, accurate transcript.
I’d agree that it is a signal, but given that most people seem incapable of running even a basic social media campaign outside of getting loads of spam followers and tweeting all of your links like some kind of Web 2.0 Sitemap it would surprise me if the major search engines were to use anything other than the top tweets or mildly trending topics (even though they’re all largely stupid and make me despise humanity).
Signal is the right word, as signal leads you to something. However, I wouldn’t set up a Twitter page and run a few spam scripts to boost my websites. I’d set up a Twitter account and use it to socialise with my current followers, perhaps pushing a link when it is relevant to a news story (if the site is relevant).
Interesting view point, I thought SEO Moz were/are an authority and trusted source.
I did find this video though, Matt Cutts being typically evasive but still it would suggest that backlinks from Twitter, assuming that they’re not nofollow, would influence your SERP - http://www.youtube.com/watch?v=UxTmZulcQZ0
The counter point to that though is the integration of social media into the SERP and the fact that Google have said they think ‘brand’ is the way to ‘sort out the cesspit of the internet’ and any time your name gets mentioned anywhere, that’s branding, the more mentions you get, the more well known your brand is, the more you can be trusted and will rank better as a result. It has to include Twitter.
My personal experience is that social media is a broad term including blogs, facebook, linkdin, and twitter which is a microblog etc…, so in that broader context I have to say that blogs are a driving force in SEO, and using one properly can lead to much improvement in the SERP.
As far as the just the “social networking websites” I do not see how they will improve serp ranking. look at the facts, tweets are no follow, facebook links are no follow, so although they still count somewhat in the search engines, I think their greatest benefit is to drive awareness and if your tweeting and facebooking links to quality content, that may lead to people linking to you, but there are so many things that need to happen in order for that to make a difference. Also just because other people link to your content, if they are not linking with keywords as anchors then it has even less effect. I definitely agree that having a social media connections, and using to propagate quality content is an effective means of potentially driving in traffic to your site through those social media outlets, I do not see them impacting serp on a large scale. This doesn’t even take in account how easy it is to blackhat exploit these systems, which google is well aware of and likely waiting till enough data flows so they can see how to better manage it. Just my 2cents
I don’t think twitter will help you to rank your keyword yes it can give you enormous traffic if you are doing it in right way by making real & impressive profile. Making post on regular basis following your niche user.
I think it is debatable how much Twitter helps with search engine rankings, particularly with Google now that their agreement with Twitter has ended and they no longer have access to the Twitter firehose. It seems like Google is moving in the direction of using more of their own Google+ signals to influence the rankings, but how much of an impact those signals are having is anyone’s guess.
I will say that I believe that posting links to Twitter can help your content get indexed quicker though., so that could be considered an indirect affect on search engine rankings.