Would my business name make a big difference regarding SEO?..for example, using “xyz 123 design” VS “xyz 123 WEB design”? Or will the verbiage on my landing/home page suffice (in regard to my business name specifically) in having potential clients find me? I’m weak with SEO understanding still so I wanted to ask about that in particular.
I agree. Consider “Google” itself. They could have chosen “NewSearchEngine”, “BestSearchEngine”, “WebSearchEngine” or whatever. But they opted for a “new cool” name.
if you choose a name that was also used for something else like a catchphrase from a movie or something like that then when you’ll want to promote it in the search results you’ll have a problem.