Can you give some advice or opinions?

Well, i have a project in my school and my professor in Management Information System told us to gather some information and details regarding to that topic of being a strategic consultant. He told us to get some advice or opinions to other people. Can you help me with this? I just need some to give an idea how should I start my report.

Here’s the topic:

A publishing company is contemplating the concept of the electronic books be published on small optical disk similar to musical disks. The book “READER” is the device that the users need to read the disks. The company hires you to be a strategic consultant.

Questions:

1. What should you advice to the company to do?
2. Who should be the initial target for the product?

Thank you in advance everyone…

Please don’t spam here, as you have already posted the same article here: http://www.sitepoint.com/forums/showthread.php?811104-Need-some-help-here...&highlight=